Case Study: Badaj.to and SLA – A Model Implementation of Free Result Interpretation
Business Model Evolution
The partnership with badaj.to and Silesian Analytical Laboratories tells a story of evolution and continuous improvement in lab results interpretation services. Initially, we tested different approaches to making this service available to patients. In the first phase, patients could purchase online interpretation when collecting their results in the patient portal. Interest in the service led to the decision to introduce the option to purchase at collection points, where staff actively informed patients about the availability of professional interpretation.
Observing patient behaviors and their positive reactions to the opportunity for better understanding test results led to a breakthrough decision. Badaj.to decided to introduce a free model – every patient undergoing tests began receiving interpretation automatically, without incurring additional costs.
“This is another step for us in offering even better experiences to our customers,” explains Bartosz Mrzyczek, Board Member at badaj.to and SLA. “In the case of privately performed tests, often before a doctor’s visit, such interpretation provides valuable information for people who have had tests done at our collection points.”
Nationwide Success
Silesian Analytical Laboratories, one of Poland’s leading diagnostic networks with over 140 facilities, also recognized the potential of free result interpretation implemented at badaj.to. Implementing the system in such an extensive laboratory network presented a new challenge for us – we had to ensure smooth service operation for a significantly larger number of patients while maintaining the highest quality of interpretation.
The scale of SLA’s operations allowed us to refine the system to handle a large number of tests and diverse patient needs. The solutions developed mean that today we can offer a proven tool to both individual medical facilities and extensive laboratory networks.
“Our system helps patients take better care of their health,” explains Dr. Siddharth Agrawal, CEO of Labplus. “Collaboration with such large partners as badaj.to and SLA shows that we can effectively support laboratories of any size, providing their patients with professional assistance in understanding test results.”
Continuous Service Development
In addition to explaining test results, the system also suggests which supplementary tests are worth performing, supporting comprehensive diagnostics. This functionality is particularly effective for commercial patients who often perform tests on their own initiative or at the recommendation of various specialists but don’t always know what to do next. Thanks to the possibility of online consultation, they can better prepare for a doctor’s visit and more consciously plan their next steps in taking care of their health.
The latest element of the system is medical consultations available directly in the laboratory’s patient portal. This responds to the need for in-depth dialogue with a specialist. After receiving the interpretation of results, patients can ask additional questions to a team of qualified doctors.
Proven Solution Ready for Implementation
The experience gained during implementations at badaj.to and SLA has allowed us to create a system that is not only effective but also simple to implement. We understand the specifics of laboratory work – we know how important test continuity and patient comfort are. Therefore, the implementation process has been designed to proceed smoothly and not disrupt the daily work of the collection point. Our team provides full support at every stage:
- complete technical support at every step,
- marketing and training materials,
- ongoing care and assistance in service development.
Laboratories interested in implementing the LabTest Checker system for their patients are invited to contact us.
